Raffles Roast Campaign :: RAFFLES DUBAI

The Raffles Dubai is renowned for its superb cuisine. We were asked to design a campaign to launch this quintessentially British Friday Roast concept. Using retro images of family life and humorous captions, CRE8 designed a campaign targeting the expatriate community. This comprised of printed postcards and on-line/print advertising. Since the launch, Raffles Roast has been fully booked.